Beach Road Weekend Cancels 2024 Event, Shares Updated Location for 2025
January 25, 2024
Photo Credit: Bryan David Lasky
Today, the Vineyard Arts and Culture Foundation announced that the 2024 edition of Beach Road Weekend and MV Concert Series will not return to Martha’s Vineyard, Mass., this summer. The folks behind Beach Road Weekend also shared an update that the event will relocate to a new home on Cape Cod, Mass., in 2025.
Beach Road Weekend began in partnership with the Town of Tisbury, Mass., in 2019, with the intention of generating a sought-after New England event. Year one was a success and saw the event reemerging as a 501-c3 non-profit to leverage the festival and raise funds for island organizations for the arts, education and recreation in 2020, prior to a pandemic-induced cancellation.
“It is with great disappointment and sadness that we announce that as a result of the extraordinary expense associated with producing touring shows and festivals on Martha’s Vineyard, the MV Concert Series and Beach Road Weekend will not be returning to the Island,” Festival founder Adam Epstein said.
“This past Beach Road Weekend was fantastic. Seeing Mumford and Sons headline an event we had built from scratch over the span of five years was exhilarating. Yet, the festival had very clear and unrelenting challenges. For every dollar we saved via experience and efficiencies, our costs would increase by two dollars from other factors. We could never catch up. Perseverance and a drive toward efficiency weren’t enough. Hotel costs for our staff, cargo and ferry-related expenses, and extra costs associated with doing the festival on an island led to an extra $1.25 million in expense each year over what the same festival would have cost on the mainland.”
Joe Kosin, Co-Producer of Beach Road Weekend, added, “We see a pathway where Beach Road Weekend can be successful for audiences and as a vehicle for good, but not with the extra financial challenges presented by the Vineyard’s unique location. So, the festival will take 2024 off for a re-design a location on Cape Cod to be announced at a later date. Same great festival – new location!”
Link to the source article – https://relix.com/festivals/festival_news/detail/beach-road-weekend-cancels-2024-event-shares-updated-location-for-2025-gathering/
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