Black Friday Deals 2021: These Are the Best Sales and Sites to Shop Online

Black Friday is here, and major stores and sites are getting a head start on the holiday madness by posting some of the best shopping deals we’ve seen all year — perfect for those who are looking to get an early start on holiday shopping to avoid shipping delays or out-of-stock wishlist items.

We’ve compiled everything you need to know about the best Black Friday deals for 2021. We’ll be updating this page in the lead up to Black Friday and Cyber Monday, especially during that weekend, so bookmark this link and come back to check out the latest deals.

See the deals below.

When is Black Friday 2021?

Black Friday starts every year on the day after Thanksgiving, and this year it’s Friday, November 26. Black Friday has long been considered as the “kickoff” to the holiday shopping season, and retailers used to only offer one-day deals until recent years, when they’ve extended their Black Friday deals through Black Friday weekend, which is on November 26-28, 2021 this year.

Black Friday weekend is known as one of the the busiest shopping days of the year, and new data from Adobe’s 2021 Holiday Shopping Forecast predict online sales over those three days to top $36 billion. Make sure to get your lists ready.

What Are the Best Black Friday Deals 2021?

While Amazon.com is a go-to site for the best deals across tech, beauty, fashion, home and more, so many retailers and online sites are also offering deals. Target, Walmart and Best Buy traditionally hold big Black Friday sales, and a lot of smaller sites are also launching 2021 Black Friday deals.

Now’s the time to shop for expensive things that don’t typically go on sale, such as Black Friday is also your best chance to get savings on items that typically don’t go on sale, such as at-home fitness equipment, digital cameras and drones.

Bed Bath & Beyond, JC Penney and Sam’s Club (which now has a 90-day free trial to let you shop SamsClub.com without a membership) are also offering Black Friday deals. Check out QVC’s Black Friday deals too, which you can shop online at QVC.com.

What Are the Best Amazon Black Friday Deals This Year?

Amazon is offering countless deals and discounts, and even has an “Early Black Friday Deals” page which offers limited-time deals across a variety of categories.

Be sure to check back to Amazon.com on November 26 to shop all the biggest Amazon Black Friday deals for 2021.

Get a 30-day free trial to Amazon Prime here to score the discounts.

What Are the Best Tech Black Friday Deals 2021?

RetailMeNot lists items like VIZIO TVs, JBL wireless earbuds, and Samsung Galaxy watches for their best tech deals. You can also expect a number of Black Friday laptop deals, on popular brands like Microsoft, HP laptops and Google Chromebooks.

Good news for gamers! Speakers meant for PC gaming and gaming headsets for gamers and streamers alike are all expected to go on sale. While we’re on the topic of gaming, make sure to snatch some original Nintendo Switch deals to be snapped up from now through Cyber Monday. See the latest Nintendo Switch Black Friday deals here. Pick up a game of Animal Crossing and its cute amiibo cards too, as Animal Crossing New Horizons just launched its new 2.0 update with a ton of cool new features.

Shop: Oculus Quest 2

If virtual reality is more your thing, gaming company Oculus is offering a $50 game credit with a headset purchase. Oculus’ sleek, all-in-one headset (which has thousands of five-star reviews) allows you to play the biggest titles and multi-player games, plus new ways to workout and socialize.

Join in on the fun by buying the Oculus Quest 2 for $299 on Oculus’ website here, and get your $50 gaming credit with the special Black Friday deal.

It’s always a great time to snatch Apple products when they’re on sale too. Right now, the new AirPods Pro are on sale for under $200, which $90 less than their regular price.

What Are the Best Beauty Black Friday Deals 2021?

Ulta Beauty is already launching early Black Friday deals every Thursday through Saturday across all categories until Black Friday. Then, on Black Friday, Ulta Beauty will be offering savings of up to 50% off its top products and brands. Worry not if you miss out on both, because Ulta’s “Holiday Beauty Blitz” will feature new deals on gifts from Nov. 28 through Dec. 25.

Ulta Beauty carries big-name beauty brands like Kylie Cosmetics, Urban Decay, BH Cosmetics, Benefit Cosmetics, Too Faced and many more — plus fragrances including Ariana Grande’s God Is a Women fragrance. Shop the best 2021 beauty products via Ulta’s 2021 holiday gift guide.

Fenty Beauty & Fenty Skin

Sephora’s website is offering 25% off Fenty Beauty and Fenty Skin products, including the mega popular Butta Drop Whipped Oil Body Cream, and this amazing Before-Bed Set 3-Piece PM Essentials that includes the best-selling Fat Water Pore-Refining Toner Serum, Instant Reset Overnight Recovery Gel-Cream and the Fenty Beauty Pro Kiss’r Luscious Lip Balm in Hint Hint.

Shop the Fenty Beauty and Skin deals on Sephora’s website here and here. Hurry, the deal ends on November 30.

Urban Decay’s Marvel Studios’ Eternals Eyeshadow Palette

Shop: Marvel Studios’ Eternals Eyeshadow Palette $32.50

The highly anticipated Marvel Eternals-inspired, 15-color eyeshadow palette is on sale for $32.50 (more than half off the original $65 price). With fun, on-theme shade names like “Immortal Warrior” and “In The Shadows,” the vegan and cruelty free is great for the makeup collector and the beauty lover. According to the description, “These shades help you create infinite, versatile eye looks that command attention with a mix of gold-infused metallic eyeshadows, super-pigmented mattes, and pearl-packed shimmers.”

Buy it for more than half off on Sephora’s website here.

Vanity Mirror with Makeup Lights

Shop: Full-Size Vanity Mirror With LED Bulbs $97.58

For a glamorous getting ready ambiance, this LUXFURNI vanity mirror has 18 LED bulbs and is down to $97.58 from its original $140 mark. Just tap or long press the touch buttons to adjust brightness and temp, and the bulbs come with four choices of color temperature. It also comes with a portable and compact 3x zoom-in mirror to spot hard-to-see spots on the face clearer.

Buy it on Amazon here. Not into the big mirror? Check out this light-up table top mirror instead for $39.

Ionic Hair Dryer

Shop: Nozama Ionic Hair Dryer $33

Want the Dyson hair dryer but it’s either completely out of stock or way too expensive? This Nozama Ionic dryer is a great dupe for just $33 (usually $60). According to the description, “With constant temperature protection function, intelligent temperature control to prevent overheating damage, it’s good and safe for hair care.”

The purchase comes with Nozama Ionic Hair Dryer, wall bracket, smooth nozzle, diffusion nozzle, guide and a 24-month warranty and 24-hour online service.

Buy it here on Amazon.

Kylie Cosmetics High Gloss

If you’re a Kylie Jenner fan, you know about her fun, high quality cosmetics line. Her High Gloss is known for its shine and color, leaving “lips looking luminous and glossy without stickiness”

The new, vegan formula can be worn alone or over a lipstick and comes in 18 different colors.

Shop it for just $10 (usually $16) on Ulta’s website here.

UV LED Nail Lamp

Time to step up your at-home manicure game. With this SUNUV LED salon graded nail lamp, the company boasts 50% shorter average curing time. It is adjustable in 3 timer settings of 5s/30s/60s and one automated setting at 99s.

Shop it for a 15% off price of $25.49 on Amazon here, and buy this colorful gel nail kit to complete your collection.

Paraffin Wax Machine

Speaking of at-home manicures… why not expand to a full, at-home spa day? The compact Karite professional paraffin wax warmer machine allows you to dip your hands, feet and even elbows into the melted wax for a soothing treatment. The heat from a paraffin wax spa also helps temporarily soothe aching joints and increase circulation.

Buy the kit for $76.49 (15% off) on Amazon here.

What Are the Best Fashion Black Friday Deals This Year?

Big clothing retailers will likely be offering Black Friday fashion deals this year, including Amazon, Nike, Ugg, H&M, Zara, Uniqlo and Gap.

Gap is getting started early on the holiday fun, with a 40-50% off sale right now.

Last year, Adidas, Reebok and FootLocker.com were among the big footwear Black Friday discounts, so make sure to check their sites. Adidas is already offering 50% off items here. 

What Are the Top Black Friday Products?

From brand-name electronics to popular smart home devices, read on for some of our top products to shop this Black Friday. All of these offers are live now and prices were accurate as of press time.

$100 off Fitbit Sense Smartwatch

Shop: Fitbit Sense Smartwatch $199.95

There are a ton of Fitbit Black Friday deals online, but the best one is on the Fitbit Sense Advanced Smartwatch. Regularly $299.95+, the smartwatch is on sale for just $199 — a $100 discount.

The Fitbit measures steps, heart rate and blood oxygen levels, plus monitors your stress and sleep. Built-in GPS helps you track your run or hike. There are a ton of other features with the accompanying Fitbit app. See all the Fitbit Black Friday offers here.

$90 off New AirPods Pro

Shop: New AirPods Pro $159.99

Apple’s latest AirPods Pro were just released last month but they’re already discounted on Amazon for Black Friday. Regularly $249, Amazon’s Black Friday sale has the new AirPods for just $159.99.

$49 AirBuds Pro

Shop: AirBuds Pro Wireless Earbuds $49.99

While the AirPods Pro are currently $159 on Amazon, the all-new AirBuds Pro are on sale right now for just $49.99 (regularly $99.99). The $50 discount makes them not only one of the best Apple AirPod alternatives, but one of the best earbuds under $50, period.

$170 off Beats Studio3 Wireless Headphones

Shop: Beats Studio3 Wireless Headphones $169.99

Regularly, $349.95, Target’s Beats by Dre deal has the headphones on sale for just $179 — a whopping $170 off. This is the cheapest price we’re seeing online and the first time these brand new Beats headphones have been under $200. The Beats Studio3 headphones are on sale for $179 in select colors, though all the colors in the line are discounted.

$50 off Beats Studio Buds

Shop: Beats Studio Buds True Wireless Noise Cancelling Earphones $99.95

The Beats Studio Buds True Wireless Earbuds are on sale for just $99 on Verizon.com — $50 off their regular price and a whopping $120 off the current price of AirPods on Amazon. Choose from red, white or black colorways online here.

$350 off VIZIO M-Series 70-Inch 4K Smart TV

Shop: VIZIO 70-Inch M-Series 4K TV $749

One of the best Amazon Black Friday TV deals is on this 70-inch 4K Quantum LED Smart TV from VIZIO. Part of the brand’s M-Series line, the TV delivers hyper realistic images with Dolby Vision, and more than one billion hues of color. Apple AirPlay 2 and Chromecast are built-in to let you easily find content to watch. Regularly $1099+, Amazon’s Black Friday sale gets you this big-screen TV for just $749.

$170 off Bose QuietComfort 35 II Bluetooth Noise-Cancelling Headphones

Shop: Bose QuietComfort 35 II Wireless Bluetooth Headphones $179

There are a ton of Bose Black Friday deals happening on Amazon, but the best deal is on these QuietComfort 35 Noise-cancelling Headphones, with three levels of noise-cancellation, plus big, loud sound through the ergonomic earpads. Regularly $349+, Bose’s Black Friday sale gets you these top-rated headphones for just $179 — a huge $170 discount.

$80 off Bose QuietComfort Noise Cancelling Earbuds

Shop: Bose QuietComfort Wireless Earbuds $199

Bose’s best-selling earbuds are discounted to under $200 for the first time as part of Amazon’s Black Friday tech deals. The super comfortable earbuds feature noise cancellation technology, to help you block unwanted outside noise and focus in on your music. They’re IPX4-rated to withstand sweat and water, and are ultra durable too. Choose from six different colors. Regularly $279+, the Bose Black Friday sale brings these earbuds down to just $199.

Save $50 on Bose Noise-Cancelling 700 Wireless Headphones

Shop: Noise-Cancelling 700 Wireless Headphones $309

You may not think of HSN.com as your first place to shop, but the HSN Black Friday deals are surprisingly strong this year. In fact, the $329 Bose deal on HSN is actually cheaper than the price on Amazon (where it’s still listed at $379). A bonus offer: use the promo code HSN2021 to get an additional $20 off your first order. That brings the price of the Bose Noise-Cancelling 700 Wireless Headphones to just $309.

Free Mario Kart 8 Deluxe + Three-Month Online Bundle with Nintendo Switch

Shop: Nintendo Switch Target Bundle $299

Target’s Black Friday sale includes a ton of deals on gaming consoles, headsets, accessories and more. One of their best deals is this Nintendo Switch bundle, which gets you a a Switch console, Switch dock, Joy-Con (L) and Joy-Con (R), Joy-Con grip, AC adapter, HDMI cable, and two Joy-Con strap accessories. A bonus: you’ll also get Mario Kart 8 Deluxe, and a Nintendo Switch Online three-month membership thrown in for free.

The Nintendo Switch Black Friday deals are moving quickly so you’ll want to add to cart as soon as you spot a unit available. Here are the latest Nintendo Switch deals at Amazon and on Walmart.com.

$185 off Samsung Galaxy Watch4 Smartwatch

Shop: Samsung Galaxy Watch4 $94.99

One of the best Black Friday smartwatch deals is on this Samsung Galaxy Watch4. Regularly $279+, Samsung’s Black Friday deal brings the price all the way down to just $95.

$70 off Samsung Galaxy Buds Live

Shop: Galaxy Buds Live Wireless Earbuds $59.99+

Samsung’s Black Friday deals also include $70 off the BTS-approved Galaxy Buds Live wireless earbuds (on sale from just $99). The Galaxy Buds Live are one of the best wireless earbuds for music lovers, with AKG-tuned audio for crystal clear, studio-quality sound.

Looking for an Android deal? Samsung’s smartphone sale gets you $250 off the Galaxy Z Fold3 5G plus you get a free pair of the Galaxy Buds2 earbuds.

$30 off Fluance RT80 Record Player

Shop: Fluance RT80 Classic Turntable $169.96

One of the best record players you can get for your home is the Fluance RT80 Classic High-Fidelity Vinyl Turntable Record Player. Regularly $199+, Amazon’s Black Friday sale has it for just $169 — a $30 discount. This is the first discount we’ve seen this season for the top-rated turntable, which features a high-quality Texas Instruments preamp, gold plated RCA line outputs and sturdy and sophisticated black base.

Just $79 for Anker Noise-Cancelling Headphones

Shop: Soundcore by Anker Life Q30 Noise-Cancelling Headphones $79.99

The Soundcore by Anker Life Q30 Headphones deliver hi-res music in crisp, clear detail, thanks to the Q30’s 40mm drivers. Anker says the highly-flexible silk diaphragms can actually better reproduce the thumping bass in your tracks, and bring out more of the subtle changes in your songs too. Active Noise Cancelling technology tunes out unwanted outside noise for a more immersive experience. Bonus Black Friday deal: Use the on-site coupon on Amazon to take an additional 10% off.

$200 off Theragun PRO

Shop: Theragun PRO Percussive Massager $399

Stars like Ciara and Rihanna have signed on as investors for Therabody, makers of the popular Theragun massage gun. For Black Friday, you can snag this Theragun deal, which saves you $200 on the popular Theragun PRO Percussive Massager. It’s on sale for just $399 (regularly $599+). See all Theragun Black Friday deals here.

Up to 50% off Books and Criterion Collection Blu-ray at Barnes & Noble

Shop: State of Terror: A Novel $14.99+

Barnes & Noble’s Black Friday sale gets you up to 50% off books for kids and adults (including new releases), with popular titles starting at just $10. You can also save up to 50% off Criterion collection Blu-ray and DVD sets. See all Barnes & Noble Black Friday deals here.

Save $320 on Peloton Alternative Spin Bike

Shop: Echelon Smart Connect Spin Bike $679

One of the best Black Friday deals is on this Echelon EX-3 spin bike, which is a top-rated Peloton alternative. Regularly $1000+, it’s on sale at Amazon for just $679.99 here. This is a super sturdy exercise bike with 30+ levels of resistance, ergonomic handlebars and adjustable seat and settings.

50% off PhoneSoap Pro UV Sanitizer

Shop: PhoneSoap Pro UV Sanitizer $59.99

With Covid fears still in the air, one of the best Black Friday purchases to make is on an air purifier (more below) or a UV sanitizer. This one, from PhoneSoap can kill up to 99.99% of bacteria from your phone and accessories in just five minutes. The large disinfection tray holds large phones, your wallet, keys, sunglasses and other accessories easily. Regularly $119+, it’s on sale for just $59.

PhoneSoap is offering up to 50% off a number of its most-popular sanitizing devices and accessories as part of its Black Friday sale. See all PhoneSoap Black Friday deals here.

15% off LEVOIT Air Purifier

Shop: LEVOIT Portable HEPA Air Purifier $84.98

The LEVOIT portable air purifier is one of the top-rated air purifiers on Amazon, thanks to its powerful HEPA filter, 360-degree coverage and ability to remove up to 99.97% of dust, smoke, mold and pollen. This portable air purifier can cover up to 219-square-feet of space, making it great for a bedroom, living room, office or studio.

See all Amazon Black Friday air purifier deals here.