Rihanna Drops New Colorways of Fenty x Puma Avanti Sneaker: Where to Shop the Collection
The Fenty x Puma Avanti C sneaker arrived on Thursday (Nov. 2).
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Rihanna added new colorways to her Fenty x Puma collaboration. The second installment of the collection, her first sneaker collaboration under a new partnership with brand, was released on Thursday (Nov. 2).
Announced last month, the latest Avanti drop is available in dark myrtle and club navy, in men’s, women’s and children’s sizing. Prices range from $75 to $160.
The singer’s love of soccer was the inspiration for the collection, which remixes the iconic Puma Avanti sneaker for the whole family.
Part one of the Fenty x Puma Avanti C collection — featuring a metallic leather colorway and a tan/black colorway available in women’s, men’s, kids’ and toddler sizes — dropped in September.
“Dat new new just dropped,” Rih Rih revealed on X at the time. The collection was nearly gone within 45 minutes of the tweet (shop the collection on StockX).
“I wanted to bring something iconic from the archives to the street, and the late great Pelé made the Avanti shoe so iconic,” Rihanna said in a news release announcing the collaboration. In addition to designing the collection, the mother of two also stars in the futuristic campaign shot by Dennis Leupold, and she’s wearing Fenty Beauty products including Shadow Stix Longwear eyeshadow stick in “Cumin Get It,” Diamond Bomb All-Over highlighter and Hella Thicc Volumizing Mascara).
“It’s been such an exciting start to our partnership,” said Maria Valdes, chief product officer at Puma. “We spent time together opening up the Puma archive and identifying the right product that spoke to Rihanna. The Avanti is a Puma classic with a unique and iconic point of view on terrace. I’m very happy to see this project come to life and even more excited for what the coming years have in store for us together.”
The new drop is available at Puma.com and in select retailers.
Link to the source article – https://www.billboard.com/culture/product-recommendations/rihanna-fenty-x-puma-avanti-sneaker-where-to-buy-online-1235413804/
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